There are rules in everything that we do. We are structured beings, and we thrive off of organization and protocols. In your home business, it’s all the same. There are home based business rules that every networker should embrace, and here we are going to detail four major rules for success.These are the 4 home based business rules:1) Don’t just get feedback; use itThis is similar to a previous post that I discussed about the importance of customer testimonials. Feedback is something that can be a great asset to your business no matter if it is negative or positive. What people don’t realize is that when it comes to home based business rules, the idea of feedback expands more than just testimonials.As far as home based business rules are concerned with feedback, a common complaint that most people voice is that they are always asked the question if their business is a pyramid or they get associated with “one of those things.” They are looking for the golden answer, but there really is none. You just need to ask more questions and dig deeper to solve that riddle.But the point is that if every prospect you are talking to is asking you that question, then it’s something you are saying or purporting. Feedback is not always voiced; sometimes you need to self-evaluate and find the non-verbal cues. Once you understand how to pick up the non-verbal and verbal feedback, you need to learn from it and adjust your approach.2) Not every part of your business is sacredThis is important amongst home based business rules. Some people get too hung up on thinking that their products are superior to everyone else, and that nothing can touch them. Or their business has so many products that they think that every one of them is amazing. There are two flaws in that thought process.One is that if your product is so unique and wonderful, someone is going to make something that is less expensive or better. The second is that if you have a vast range of products, chances are that not every single one is going to be top tier. What’s worse is that some people get the notion that they have to excel at everything, and thus become lifelong students trying to be experts in every facet.You are in this business to make money, so the key is to simplify. Not every facet of your business is sacred, which means that you need to focus on one skill, one or two products, and one specialty. Focus, hone, and craft that skill in to money. Then, when you are making money, you can decide to add-on another skill or specialty to diversify.3) Technology + Marketing = Unstoppable DuoThis is the rule of all home based business rules. If you cannot embrace all 4 of the rules I’m discussing, then at least learn to become a professional at this one. Why? Because this is the formula for instant and prolonged success.I’ve always found it funny how offline marketers chastise internet marketers because they say that they are wasting their time online doing nothing. But what they don’t realize is that the ones that get it, and understand the power of internet leverage, learn to build their businesses faster. What’s easier: talking to 50 people a day or sending out a targeted solo ad to collect 50 opt-ins with just a few minutes time? The odds of success are about the same; the difference is time spent.Marketing offline and online should be utilized hand-in-hand, and coupled with the leverage of technology so that your lists get built faster, with less manual labor, and you get your message across more channels. 4) Don’t forget home based business rules 1-3It’s cliche, but it’s true. The downfall of most network marketers is the inability to duplicate, or create a repetition of successive action to create a sustained momentum. Most people are able to fly high off one big decisive action that produces massive results, but cannot re-create that same result. The outcome is that they fizzle out, like 90-95% of the network marketing populace.Thus, rule #4 is simple: figure out what worked in #1-3, and make it happen again. And when you have found the systemized protocol, hold on to it and spread it throughout your organization.While these home based business rules seem overly simple to the trained eye, they are specific representations of the pillars that require discipline in our craft of network marketing to be successful. Most people fail in this business because they are unable to heed one or all of the rules mentioned above. But that’s not you, because you’re here and reading this article. Therefore, you’re going to go out and ensure that the past failures don’t affect you.Arm yourself with this knowledge and proceed on in to the fight for your future.Was this article insightful? Is your business adhering to these 4 simple home based business rules? Do you have another rule that you would like to share? Comment below!

If you tried to think of people involved in product creation, who would come to mind? You may think of Edison, Franklin, or maybe Henry Ford. Would you ever think of yourself as someone who can create a quality product? Product creation is actually relatively easy and product launching is not that tough either! If you follow a few easy to understand steps, you could be starting the product creation and product launching process sooner than you think.

The first step in creating your information product is to know and understand your market. This can be very time-consuming, especially if you are unsure of what to do or where to look to know your market. Studying your niche market and understanding the buzz words and buying patterns can ease the process dramatically. Personally, I would recommend networking with someone who has had success in the niche market you are considering and learn from their results. If they are into product creation and not very business savvy expect some hesitation. If they only sell products and have nothing to do with product launching or product creation you may your first affiliate (sales person)! Something else you can use to find hot trends is with the Google Trends tool.

The second step is the product creation process. Take your niche market and brainstorm ideas and topics relating to it. There are a lot of product launching contests going on recently relating to a newly created internet marketing tool. There are so many aspects to the mentioned niche that literally, and unfortunately, anything can be considered an Internet Marketing tool. The reason that anyone can basically create an Internet Marketing tool is because of something called Private Label Rights products.

What I use private label rights products for, and highly recommend them in this specific manner, is to cure writer’s block especially when it is lingering. Many people base their entire product creation and product launching on a private label rights product. This is where you can start to shine and build a strong brand for yourself. If you set goals for yourself, short-term goals to be exact, you can see your product creation come into being much faster and there is a good chance with less revision needed. If you keep hitting time restraint road blocks; however there is nothing wrong with a slow and steady approach, you can consider outsourcing portions of your project. Outsourcing can be an extremely huge benefit or just as great of a disaster.

You can find someone to outsource work to at a freelance site such as Guru.com or eLance.com. When reviewing proposals it is almost mandatory you perform a background check on them as you are in essence hiring them. Doing a background check on freelancers is as easy as asking for samples of their work and reviewing feedback on the freelance site from previous customers. Depending on the size and requirements of your project this can add up to a decent sized investment, so caution is very important. One tip I always recommend to people looking to hire an individual is to ask them what they can provide you that no one else can. This simple question gives them a chance to “toot their own horn” and acknowledge where they feel most competent as far as their skill set.

The final portion of the product creation and product launching formula is the launch. This can literally make or break the effort, time, and maybe (if you invested) money you put in to your project. There are numerous aspects to product launching and although their relevance is debated in terms to their effect, experts agree all must be followed. The person in your field who you asked for product advice from can help you substantially if you have kept in touch. If not, the first thing you need to do is to create a visually appealing website with flawless design work.

I also mentioned outsourcing before, this is one aspect of product launching I have little strength in and I always outsource this portion. The website does not have to be large however the content (ad copy in Internet Marketing) must be stellar and as perfect as possible. This is where advertising knowledge or experience is beneficial. When the site is set up you now put a lead capture form on your website.

I put two lead capture pages on all products I create on the internet and is one of the best methods of getting a solid start when you are in the product launching stage. When you gain information from a prospect or someone looking to get paid for referring sales you are able to provide them updates or specials. Many people abuse their prospect or affiliate lists by in turn emailing them with a new product daily and I find the recommendations to be totally unrelated to their original need, problem, or interest.

Another stage in the product launching stage is creating a free report or demo version of your product to entice the product to sign up to your email list. Using proper follow up with this can help generate numerous sales for you. One thing you need to ensure is that your free product completely relates to your main product that you are looking to sell.

You are now ready to advertise your product launching to customers as well as the opportunity to sell for affiliates. This is the single aspect that many product creations and launches fail on. It is actually not entirely difficult. One thing you can do is write articles (and a good amount of them) on topics relating to your product. I am a huge advocate of giving a solution in forums. When you join a forum you are normally offered the opportunity to create a signature. In your signature, you should enter the link to your opt-in or lead capture page. When you respond to posts, you are advertising your opportunity.

It is not impossible to create a product and it does not have to take a long time. You need to setup a plan and stick to it. If you get stuck, look at similar and successful products to your own and try and see how they did it. When you sit down and brainstorm you will be surprised with what you can imagine.

One of the keys to succeeding in information product creation is to break the process up into discrete steps. This frequently isn’t an instinctive reaction for the typical information marketer. Especially on the internet where small sized learning products are the norm.

However, it is extremely important to your ultimate success. In fact, I would go so far as to say that if you don’t do this you probably won’t succeed… even when you are starting out let alone as you move forward.

Your product creation system should do this for you if only to help you to understand the overall task.

But why?

In this article, I’m going to ignore chunking and focus on the practical aspects. That’s not to say that chunking isn’t important. It is. It’s important to understanding and to learning the process. But while you can use the same chunks as you move forward, long term your focus needs to be on the operation of the system not the understanding of it. Unless of course you are constantly training new people!

So why is chunking important to long term use of the product creation process? (Yes, I know systems design uses a different term for this process but I’m not teaching you systems design. So I’m going to use the word learning content designers use.)

The first reason that having individual discrete tasks is important is one of schedule estimation. Frequently it is very difficult to estimate how long the total task of creating a product will take. After all, the size and type of the products matters as does the number of products in your product funnel. And those are just the most obvious elements. However, estimating a discrete task is often much easier. The total can then be estimated as the total of the discrete tasks.

Secondly, scheduling a large task can be problematic. However, by segmenting the task into a number of discrete tasks, you gain a much greater flexibility in scheduling. Not only that but as your business begins to add people you are able to schedule multiple people to the product creation.

Finally, segmenting a large task into smaller discrete tasks allows you to have much better control over the product creation. This affects two different areas — status and quality.

By segmenting your process into discrete tasks you are able to schedule and record the progress at much more detailed level. As a result you are more in control of the status of the product creation. You know what everyone is doing. When they should complete it. And how much it should cost. You also know exactly what has been done.

You also improve your overall quality. Instead of waiting until everything is done you can check quality as you go. This allows you to immediate react to low quality products without absorbing their costs. This means that you have less rework and your rework costs less. And if the product is not going to meet its quality requirement you will know about it in time to stop the development, change the requirement or fix the product.