There are rules in everything that we do. We are structured beings, and we thrive off of organization and protocols. In your home business, it’s all the same. There are home based business rules that every networker should embrace, and here we are going to detail four major rules for success.These are the 4 home based business rules:1) Don’t just get feedback; use itThis is similar to a previous post that I discussed about the importance of customer testimonials. Feedback is something that can be a great asset to your business no matter if it is negative or positive. What people don’t realize is that when it comes to home based business rules, the idea of feedback expands more than just testimonials.As far as home based business rules are concerned with feedback, a common complaint that most people voice is that they are always asked the question if their business is a pyramid or they get associated with “one of those things.” They are looking for the golden answer, but there really is none. You just need to ask more questions and dig deeper to solve that riddle.But the point is that if every prospect you are talking to is asking you that question, then it’s something you are saying or purporting. Feedback is not always voiced; sometimes you need to self-evaluate and find the non-verbal cues. Once you understand how to pick up the non-verbal and verbal feedback, you need to learn from it and adjust your approach.2) Not every part of your business is sacredThis is important amongst home based business rules. Some people get too hung up on thinking that their products are superior to everyone else, and that nothing can touch them. Or their business has so many products that they think that every one of them is amazing. There are two flaws in that thought process.One is that if your product is so unique and wonderful, someone is going to make something that is less expensive or better. The second is that if you have a vast range of products, chances are that not every single one is going to be top tier. What’s worse is that some people get the notion that they have to excel at everything, and thus become lifelong students trying to be experts in every facet.You are in this business to make money, so the key is to simplify. Not every facet of your business is sacred, which means that you need to focus on one skill, one or two products, and one specialty. Focus, hone, and craft that skill in to money. Then, when you are making money, you can decide to add-on another skill or specialty to diversify.3) Technology + Marketing = Unstoppable DuoThis is the rule of all home based business rules. If you cannot embrace all 4 of the rules I’m discussing, then at least learn to become a professional at this one. Why? Because this is the formula for instant and prolonged success.I’ve always found it funny how offline marketers chastise internet marketers because they say that they are wasting their time online doing nothing. But what they don’t realize is that the ones that get it, and understand the power of internet leverage, learn to build their businesses faster. What’s easier: talking to 50 people a day or sending out a targeted solo ad to collect 50 opt-ins with just a few minutes time? The odds of success are about the same; the difference is time spent.Marketing offline and online should be utilized hand-in-hand, and coupled with the leverage of technology so that your lists get built faster, with less manual labor, and you get your message across more channels. 4) Don’t forget home based business rules 1-3It’s cliche, but it’s true. The downfall of most network marketers is the inability to duplicate, or create a repetition of successive action to create a sustained momentum. Most people are able to fly high off one big decisive action that produces massive results, but cannot re-create that same result. The outcome is that they fizzle out, like 90-95% of the network marketing populace.Thus, rule #4 is simple: figure out what worked in #1-3, and make it happen again. And when you have found the systemized protocol, hold on to it and spread it throughout your organization.While these home based business rules seem overly simple to the trained eye, they are specific representations of the pillars that require discipline in our craft of network marketing to be successful. Most people fail in this business because they are unable to heed one or all of the rules mentioned above. But that’s not you, because you’re here and reading this article. Therefore, you’re going to go out and ensure that the past failures don’t affect you.Arm yourself with this knowledge and proceed on in to the fight for your future.Was this article insightful? Is your business adhering to these 4 simple home based business rules? Do you have another rule that you would like to share? Comment below!
A Guide on Successful Product Creation and Internet Marketing
Product creation in Internet marketing is getting stiffer and stiffer nowadays owing to tough competition between Internet-based businesses. Putting up a new product requires plenty of brainpower and finances along with an ability to take risk. With that, even if you have the product well-set already, you have to position it strategically in the Internet landscape for others to notice. You should get the interest of Web users and turn them to actual customers. Aside from the usual physical products, many different products that thrive well on Internet marketing include E-books, membership sites, and video lectures.
The long and difficult process of product creation begins with ideas. They are easy to get – compared to the effort that comes with analyzing the market for that idea. Before the idea turns to a product, businesses often spend money, even amounting to millions of dollars, to ensure the success of the new product that emerges from an idea. Businesses undertake many types of market research and surveys before releasing their products to the public. Now, you may think that because your business is small, you can’t afford research or you don’t have to do research; you can and you should. The Internet allows you to disseminate materials needed for your market study to many people at once without your having to spend a cent.
It is a common maxim in business: Look at your destination first before mapping out your journey. So what are the goals you intend to accomplish with your product creation ventures? The everyday travails of your business may make you forget the end in sight. On the other hand, prepare to entertain new developments that come to your mind in your product creation. Your conception of a product may have started this way, but a few tweaks here and there along with some market research results and it ends up another way. Take it as the result of a creative process, not as a failure to reach your goal. After all, your product creation activities are intertwined with a long-term goal that you should strive to sustain at your utmost: profit generation. So if your less profitable initial idea evolves to a more profitable product, be thankful!
With your product made up already, start doing some aggressive Internet marketing. A product purchase typically comes after more than five times a customer is exposed to an informative call-to-buy message. Thus it is important to get the contact details, like the e-mail address, of potential customers who are on the brink of a sale. Use the results of your market research to determine the demographics to which you should concentrate your marketing efforts.
With consistent product creation, you can make an inventory of your products that you can market in due time. Just keep making products – the moment you succeed in making and marketing a product, customers are surely wanting more from you, so give it to them. Keep them on your side through constant product creation.
Plan To Succeed With Information Product Creation: Why You Need To Split Your Process Up
One of the keys to succeeding in information product creation is to break the process up into discrete steps. This frequently isn’t an instinctive reaction for the typical information marketer. Especially on the internet where small sized learning products are the norm.
However, it is extremely important to your ultimate success. In fact, I would go so far as to say that if you don’t do this you probably won’t succeed… even when you are starting out let alone as you move forward.
Your product creation system should do this for you if only to help you to understand the overall task.
But why?
In this article, I’m going to ignore chunking and focus on the practical aspects. That’s not to say that chunking isn’t important. It is. It’s important to understanding and to learning the process. But while you can use the same chunks as you move forward, long term your focus needs to be on the operation of the system not the understanding of it. Unless of course you are constantly training new people!
So why is chunking important to long term use of the product creation process? (Yes, I know systems design uses a different term for this process but I’m not teaching you systems design. So I’m going to use the word learning content designers use.)
The first reason that having individual discrete tasks is important is one of schedule estimation. Frequently it is very difficult to estimate how long the total task of creating a product will take. After all, the size and type of the products matters as does the number of products in your product funnel. And those are just the most obvious elements. However, estimating a discrete task is often much easier. The total can then be estimated as the total of the discrete tasks.
Secondly, scheduling a large task can be problematic. However, by segmenting the task into a number of discrete tasks, you gain a much greater flexibility in scheduling. Not only that but as your business begins to add people you are able to schedule multiple people to the product creation.
Finally, segmenting a large task into smaller discrete tasks allows you to have much better control over the product creation. This affects two different areas — status and quality.
By segmenting your process into discrete tasks you are able to schedule and record the progress at much more detailed level. As a result you are more in control of the status of the product creation. You know what everyone is doing. When they should complete it. And how much it should cost. You also know exactly what has been done.
You also improve your overall quality. Instead of waiting until everything is done you can check quality as you go. This allows you to immediate react to low quality products without absorbing their costs. This means that you have less rework and your rework costs less. And if the product is not going to meet its quality requirement you will know about it in time to stop the development, change the requirement or fix the product.